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Exclusive buyer agency agreement explained

DECEMBER 31, 2024

The Exclusive Buyer Agency Agreement is a contract that sets the stage for the working relationship between a buyer and their real estate agent. You’ll not only encounter this concept on your real estate exam but also in practice once you start your career.

Let’s break down what an Exclusive Buyer Agency Agreement is, how it works, and why it matters.

What is a buyer’s agency agreement?

A Buyer’s Agency Agreement is a written contract that creates a formal working relationship between a home-buyer and their real estate broker and agent working under them. It’s similar to the agreement sellers sign with their listing agent.

This agreement ensures that the agent works on the buyer’s behalf to find a property, negotiate the deal, and handle the transaction details. In return, the agent receives a commission. This contract can be either exclusive or non-exclusive, which affects how the buyer and the broker and their agent interact during the process.

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What is an exclusive buyer agency agreement?

An Exclusive Buyer Agency Agreement is a contract where the buyer agrees to work with only one real estate broker throughout the homebuying process. The broker commits to representing the buyer’s best interests, including finding properties, negotiating terms, and guiding the buyer from the initial search to closing. This exclusivity ensures that the agent focuses on the buyer’s needs, knowing that they will be compensated for their efforts if the buyer purchases a home during the contract term.

Who signs the agreement?

The agreements are signed by a broker responsible for the agent’s work and the buyer. Real estate agents, or salespersons depending on the state, are the ones that work directly with the clients. However those agents usually work under brokers.

The commissions usually go to the brokers. Then they split them with the agent depending on their agreement.

What’s the difference between a real estate agent and a broker?

  • A real estate agent is a licensed professional who assists clients with buying, selling, and renting properties. They handle tasks like finding listings, organizing viewings, and guiding clients through the process.
  • A real estate broker, on the other hand, manages a real estate firm and oversees agents. Brokers may also handle transactions directly but are responsible for ensuring agents comply with legal and ethical standards.

Exclusive versus non-exclusive buyer agency agreement

Exclusive and non-exclusive agreements shape how brokers work with buyers and how they get compensated. Knowing the pros and cons of each will help you guide clients and protect your time and effort. Let’s break it down!

Exclusive buyer agency agreement

In an Exclusive Buyer Agency Agreement, the buyer commits to working with only one broker. The broker works solely for the buyer, offering undivided loyalty. This is the most common form of agreement and ensures that the broker is compensated for their work once the buyer purchases a home.

Non-exclusive buyer agency agreement

A Non-Exclusive Buyer Agency Agreement allows the buyer to work with multiple brokers. The broker only gets compensated if they directly help the buyer find and purchase a property. This type of agreement gives buyers more flexibility but may result in less dedicated service from brokers and their agents.

The roles in an exclusive buyer agency agreement

What does a home buyer agree to?

As a buyer, when you sign an Exclusive Buyer Agency Agreement, you agree to work with one broker throughout the homebuying process. You’re expected to notify your broker before pursuing any properties, including those listed as for sale by owner (FSBO), to ensure they are involved in the transaction. You also agree to compensate the broker according to the terms in the agreement if you purchase a property during the contract period.

What does the buyer’s agent agree to?

In return, the broker agrees to represent only the buyer’s interests. This means conducting thorough property searches, providing market analysis, negotiating terms, and advising the buyer through each step of the transaction. The broker must act with loyalty, putting the buyer’s needs above their own financial interests.

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Rights and responsibilities of the homebuyer

Homebuyers under an exclusive agreement, have clear rights and responsibilities:

Rights

  • Receive undivided attention and representation from your agent.
  • Expect dedicated service including property searches, market analysis, and negotiation.
  • Understand your agent will prioritize your needs during the homebuying process.

Responsibilities

  • Work solely with the contracted agent during the agreement period.
  • Notify your broker and agent of any property interests, even if found independently.
  • Compensate the agent according to the terms of the agreement.

Rights and responsibilities of the agent and broker

Agents and brokers also have rights and responsibilities under an Exclusive Buyer Agency Agreement:

Rights

  • Receive guaranteed compensation if the buyer purchases a property during the contract period.
  • Exclusivity in representing the buyer during the home search and transaction process.

Responsibilities

  • Act solely in the buyer’s best interests.
  • Provide services such as property searches, home showings, and market analysis.
  • Negotiate terms on behalf of the buyer.
  • Assist with the transaction process from start to closing, including inspections and appraisals.

Elements of an exclusive buyer’s agent agreement

Several elements form the foundation of an Exclusive Buyer’s Agent Agreement:

  • Buyer’s Ideal Property and Budget: Specify the type of property and price range to help the agent focus their search.
  • Duration: Set the start and end dates of the agreement and discuss any early termination clauses.
  • Agent’s Responsibilities: Define the services the agent will provide, such as market analysis and negotiation.
  • Dual Agency: Clarify whether dual agency is allowed or if the agent will represent only the buyer.
  • Compensation: Outline the agent’s commission and whether it’s contingent on a successful purchase.
  • Cancellation: State the conditions under which the agreement can be terminated.

Negotiating the terms of a buyer agency agreement for clients

Clients can negotiate the terms of your Buyer Agency Agreement to ensure they align with their needs. Common negotiable terms include the duration of the agreement, the exclusivity of the relationship, and the agent’s compensation. If they have specific preferences, such as limiting the search to a certain area or property type, discuss these with your agent before signing the agreement.

What are the denefits of exclusive agency agreements for the broker and their agent?

For real estate agents, an Exclusive Buyer Agency Agreement provides significant benefits, primarily by ensuring the agent receives a commission if they successfully help the buyer purchase a home. This exclusivity eliminates the risk of losing out on compensation if the buyer finds a property through another agent or independently. Here are the key benefits for agents:

  • Guaranteed Compensation: The broker is guaranteed a commission if they assist the buyer in finding and purchasing a property within the agreement’s terms. This eliminates competition with other agents and reduces uncertainty regarding payment.
  • Personalized Service: Knowing that they will be compensated encourages the broker to provide a higher level of personalized service. They can devote more time and resources to the buyer, knowing the investment of effort will be rewarded.
  • Client Loyalty: An exclusive agreement fosters a strong bond between the broker and the client. The broker can focus entirely on the buyer’s needs without worrying about competing for the client’s business. This often results in better client satisfaction and a higher chance of referrals.
  • Efficient Use of Time: With an exclusive agreement, the broker can work efficiently, focusing on meeting the buyer’s needs without the distraction of multiple clients shopping for different agents. It allows agents to manage their time better and prioritize clients who are serious about buying.

What are the benefits of exclusive agency agreements for buyers?

Buyers also benefit from signing an Exclusive Buyer Agency Agreement. Here are the key advantages:

  • Dedicated Representation: With an exclusive agreement, the agent works solely for the buyer, ensuring that all efforts are focused on finding the best property that meets the buyer’s needs and negotiating the best deal possible.
  • Expert Guidance: Buyers receive personalized advice and expert guidance throughout the homebuying process. The agent takes on responsibilities like conducting a market analysis, arranging home viewings, negotiating offers, and assisting with inspections and appraisals.
  • Better Negotiation Outcomes: Since the agent is committed to the buyer’s interests, the buyer benefits from stronger negotiation power. The agent focuses on securing the best terms and price for the buyer, without any conflict of interest.
  • Freedom and Flexibility: Exclusive agreements often allow buyers greater flexibility in certain scenarios, such as not having to compensate an agent if they independently find a home, depending on the terms of the agreement.
  • Confidence and Peace of Mind: Having a dedicated agent means the buyer has a professional looking out for their interests. The agent handles the complex aspects of the transaction, which provides the buyer with confidence and peace of mind during what can be a stressful process.

Cons of exclusive buyer agency agreements for buyers

Here are some of the downsides of this kind of agreement for home buyers:

  • Limited Network: Buyers may be limited to the agent’s network, potentially missing other opportunities.
  • Potential Financial Obligation: Buyers may still be obligated to pay the agent’s commission, even if they find the property independently, depending on the agreement terms.
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Buyer representation agreement FAQs

What’s the purpose of a buyer representation agreement?

The purpose of a Buyer Representation Agreement is to outline the responsibilities and expectations of both the buyer and the agent. It clarifies that the agent is working exclusively for the buyer, ensuring that the buyer receives dedicated service.

This agreement protects both parties by establishing clear guidelines for compensation, duration, and the agent’s duties. For the buyer, it provides peace of mind that the agent will act in their best interest throughout the transaction.

Is a buyer representation agreement required by law?

No, a Buyer Representation Agreement is not legally required. However, it’s highly recommended because it protects both the buyer and the agent. It ensures that the agent is working in the buyer’s best interests and that both parties have clear expectations regarding compensation and responsibilities.

However, after the National Association of REALTORS® (NAR) lawsuit settlement, it is mandatory for participants in Multiple Listing Services owned and/or regulated by NAR to sign a written Buyer Agency Agreement with their clients before they start touring homes.  

In that case it doesn’t matter the professional between real estate professional and buyer. It can be agency, non-agency, subagency, transactional, or customer.

How to get out of an exclusive buyer agency agreement?

If a client is unsatisfied with the services of an agent, most Exclusive Buyer Agency Agreements have a termination clause. This clause outlines the steps to take if either party wishes to exit the agreement. Typically, it requires written notice and sometimes outlines specific reasons like non-performance. Always read and let everything clear in your contract.

Conclusion

Summing-up, exclusive Buyer Agency Agreements help foster a clear, committed relationship between buyers and agents, ensuring that both parties are dedicated to the successful completion of the home-buying process.

As its name says, it is exclusive, meaning both the client and agent have to work only with each other in order to find and buy the right property.

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